Our leader

Justin is a strategic business development leader with a proven track record of driving revenue growth, leading regional initiatives, and building high-performing teams across the Caribbean. He has served as a Business Development Leader, where he has played a pivotal role in identifying market opportunities and leading cross-functional teams to secure over $30M USD in revenue.

He brings deep expertise in client strategy, sales operations, and pursuit management, combined with strong capabilities in CRM systems, particularly Salesforce, where he has served as a Global Champion, trainer, and subject matter expert. He has successfully implemented business development frameworks and operational methodologies across multiple territories including Cayman Islands, Bermuda, Bahamas, Barbados, Trinidad & Tobago, and Guyana, enabling scalable growth and improved market positioning.

Recognised for his ability to align sales strategy, marketing insights, and operational execution, he excels at leading regional initiatives, coaching teams, and building strong relationships with senior stakeholders. His leadership extends to global forums, including participation on a global pursuit steering committee and coordination of regional capability programs.

He is known for combining data-driven decision making, strategic client engagement, and operational discipline to drive sustainable growth and deliver measurable commercial outcomes in competitive markets.